Claudinia Harper

Claudinia joined TBWA\RAAD in January 2022 in a mission to align the agency’s people and culture strategies with business goals, while keeping the employee experience at the forefront. Her values-driven, data-informed approach contributes to scaling the TBWA culture, cultivating an environment where talents can innovate, collaborate, and thrive.

Claudinia is a Chartered Human Resources and Organization Development Executive with an extensive track record of driving employee engagement, cultural transformation, and leadership of people-centric HR strategies that enable organizations to unlock the potential of its people. She combines a passion for people and deep HR expertise, with a wealth of business savvy gained in a diverse range of industry sectors across Africa, the Middle East, and the United Kingdom.